Mar 24, 2012 | Advertising
For the first time in U.S. history, marketers are projected to spend more on online advertising than on advertising in print magazines and newspapers. In a recent study conducted by eMarketer, online advertising is expected to generate almost $40 billion in sales this...Sep 1, 2011 | Advertising
Irish SMEs need to advertise online, according to recent Google and Experian Event “If retailers are to have any hope of survival in the current economic climate, they must seek to maximise every available opportunity at their disposal…digital marketing is a...Sep 1, 2011 | Advertising, Google Adwords
Irish SMEs need to advertise online, according to recent Google and Experian Event. “If retailers are to have any hope of survival in the current economic climate, they must seek to maximise every available opportunity at their disposal…digital marketing is a...Aug 4, 2011 | Advertising
Not selling online yet? The average Irish shopper spent €1,500 online in 2010! Research from Visa Europe confirmed that the Irish love shopping online, with convenience and ‘good value’ being touted as the primary reason – shoppers can expect...May 10, 2011 | Advertising, Social Network Marketing
It’s been a long wait, but Google have finally launched their business pages for Google+ As you may be aware, Google is now offering Google Pluspages for businesses. Since the launch of Google Plus in June this year, there are already over 40 million users. So...
![Email marketers continue to overlook best practice]()
Apr 6, 2011 | Advertising
New report suggests despite bigger sends and spending, the basics still aren’t covered Marketers are continuing to overlook email marketing best practice, even though they are sending significantly more emails and spending more budget on this channel than...